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Posts sorted by ResearchFund-Consumer Behaviour and Marketing Management

Dora (Yun) Wang

2 min read

Older adults' social media engagement in healthcare contexts

smart phone screen with puzzled emoji

1 min read

When emojis backfire

students looking at iPhone

2 min read

The how, who, and why behind new marketing practices

partial screen display with social media icons

2 min read

Social media can be bad for your health; how can warnings help?

1 min read

What messages do family businesses need to send to potential customers?

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