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How do consumers respond to service provided by chatbots?

Principal Investigator: Lindsay McShane, MarketingProject Title: Chatbot or Live Agent? The Effects of Relational Value Threat on Consumer Receptivity to…

Jinsun Bae

Ahmed Doha and Jinsun Bae receive SSHRC Explore grants

As a service within the Office of the Vice-President (Research and International), the Carleton Office for Research Initiatives and Services…

gold star

Sprott researchers studying disclosure practices in the mining industry secure CPA and CAAA funding

Two faculty members from the Sprott School of Business have received awards from the Chartered Professional Accountants of Canada (CPA)…

José I. Rojas-Méndez receives SSHRC grant to study reputation building for family businesses

Sprott’s José I. Rojas-Méndez, Professor of International Business and Marketing, has received the maximum possible award under the Social Sciences…

Black Entrepreneurship Knowledge Hub First Year Accomplishments

The Sprott School of Business celebrates the first year of active engagement of the Black Entrepreneurship Knowledge Hub (BEKH). In partnership…

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