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Posts sorted by nation branding

Helping developing countries build a strong global profile

José Rojas-Méndez is not only a visionary in the field of nation brand personality and consumer behaviour, but he is also one of few researchers…

Branding nations with new molecule model

Research by Professor José Rojas-Méndez will help countries better market themselves to attract international resources. What comes to mind when you think of France? The Eiffel…

Professor Nicolas Papadopoulos receives Research Achievement Award

Dr. Nicolas Papadopoulos, Chancellor’s Professor and Professor of Marketing and International Business, has been recognized with a Carleton University Research Achievement Award for his research…

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