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Sophia Krystek

MSc Candidate
    Degrees:Bachelor of Commerce, Honours: Marketing; Co-operative Education Option with Distinction (Carleton University)


    Area of Research: Marketing

    Sophia’s research focuses on how individuals portray themselves online through the lens of impression management and personal branding theory. Her research was inspired by her travels abroad, having backpacked through various countries in Asia after finishing her undergraduate degree.

    Supervisor: Dr. Leighann Neilson