Taught by social media expert, Lyle Wetsch, ranked number 91 (No. 6 in Canada) on the top 100 marketing professors on Twitter around the world by Social Media Marketing Magazine.

This certificate course provides you the opportunity to be introduced to the world of e-marketing and places a variety of social media tools at your fingertips. Beginning with a Digital & Social Media Marketing Strategy, Development & Execution module, the program enables you to integrate social media into your marketing and overall digital strategy.