Effective writing boosts your image, makes decision-making easier, and portrays your organization as professional and efficient. After completing this workshop, you will be better able to prepare meaningful business documents and tackle even the most awkward communications with confidence.

Program Content

Understanding the Business Reader

  • Straight talk – communicating in terms the reader understands
  • Maintaining a tone of respect and dignity
  • Lessons from marketing and advertising

Keeping Business Formats Robust

  • Grammar and style for the real world
  • Using the first person
  • Using voice and mood intelligently
  • Minimizing jargon

Identifying Content and Messaging

  • What you need to know before you can write
  • Strategies for organizing and presenting research

Tailoring Your Tone

  • Writing to request information, to prompt action, or to right a mistake
  • Sending good news or bad news

What You Will Learn

  • Plan and prioritize business communications
  • Get the response you want from your reader
  • Maintain goodwill and trust even in difficult situations
  • Write clearly and directly

Who Should Attend

  • Write reports, memos, letters, and other types of business
  • Communications
  • Are responsible for preparing or approving business documents
  • Are in a career that demands clear, effective writing

This course is also available for in-house management training customprograms@sprott.carleton.ca


Brochure 2019-2020

Program Information

    Course Dates

    May 11-12, 2020

    Course Hours



    $1, 495 + HST

    The price includes:

    • Course material
    • Certificate of completion

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